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Debenhams reward club

About the Debenhams reward club
What is the Debenhams reward club?

The Reward Club is a loyalty scheme where it's easy to earn points towards Money Rewards you deserve! Use your Reward Club Card to earn points for your purchases in store and online which will build up to Money Rewards to use back in store. PLUS you'll receive exclusive Reward Club member benefits:

  • Exclusive offers every month
  • VIP status - Be first to know about our latest events and offers

In order to become a full member of the Reward Club you need to register your Reward Club Card online. You will need a valid email address in order to register your card. If you have picked up a Reward Club Card in store Click here to register your details.

What are the terms and conditions of the reward club?

These Rules (including our Privacy Policy) govern the collection and use of points (Points) and set out the terms of the contract between Debenhams (us/we) and each Reward Club Card Member (a Member). By registering a Debenhams Reward Club Card (a Card) online Members accept these rules.

1. All Members must have a resident of Republic of Ireland (ROI) address and valid email address and must be aged 16 or over. All Members must register their Card online at in order to activate the use of Rewards on their Card. Members will be able to update their personal details online at

2. A Card can only be registered to an individual Member for personal use only and is limited to one active Card per Member at any one time.

3. A set number of Points are required to qualify for the redemption of a reward (Reward). The number of Points earned from a purchase or required to qualify for a Reward and the Reward amount may vary from time to time at our sole discretion. We will only convert a maximum number of Points to Rewards during each conversion; this is set at 5000 Points which is subject to change at our sole discretion. Members can only redeem such Rewards in store, on reaching the qualifying amount of Points and once contacted by us in respect of their Reward amount. Members will be given notification of any variances of such qualifying level. Points may be credited on to a Card, up to 4 weeks after the transaction.

4. We determine the particular transactions on which Points can be earned and, the number of Points and Rewards given, all of which is subject to change at our sole discretion. Members can earn Points on their Card on purchases within Debenhams departments in the ROI only selected concessions and departments may be excluded at our sole discretion. Members are unable to use their ROI Card in the UK.

5. Rewards can be used as part payment for any product in Debenhams subject to excluded products and concessions. Such exclusions shall be made available for Members to view on If the product purchased is valued less than the Reward amount the remaining balance will be left on the Card, which shall be available for future use. Rewards cannot be used towards purchase of any type of Giftcard.

6. Members must produce their Card on purchase of any product in order to accumulate Points on that transaction; photocopies of Cards will not be accepted. Points can be added to a Card up to 2 months post purchase in store showing their original receipt for in store or online purchases.

7. Members cannot add money to their Card; it is a promotional loyalty card and not a cheque guarantee, debit or credit card.

8. Points can be collected online but cannot be redeemed online at which is subject to change at our sole discretion.

9. We reserve the right to expire a Member's Debenhams Reward Club Points after 24 months of inactivity, determined by the last date any Points were accumulated. Registered members will be notified 4 weeks prior to Points expiry. Rewards and any other € value loaded onto the Card expire 13 months after issue; Registered members will be notified of the expiry date upon issue of the Reward. We also reserve the right to close a Member's Debenhams Reward Club Card Account (an "Account") after 24 months of inactivity, determined by the last date any Points and or Rewards were accumulated or redeemed. Registered members will be notified 4 weeks prior to Card expiry. Rewards and any other € value loaded on to the Card expire 13 months after issue; Members will be notified of the expiry date upon issue of the Reward. Points and Rewards are lost if an Account is closed or the Debenhams Reward Club programme ends. We may also immediately suspend and/or close any Member's Account, if we reasonably believe that these Rules have been breached or if there is any theft from or misconduct in connection with us, if the Member supplies false or misleading information to us or if they are abusive or offensive to any member of our staff. A Member can close his/her Account at any time by notifying us. If an Account is closed by us or the Member, the right to redeem Points from that Account is lost.

10. Rewards that have been redeemed cannot be used again. If a transaction on which Points are issued or Rewards are redeemed is cancelled, refunded or not completed, we will reverse the associated Points movement and/or refund the associated Reward amount on to the card. If insufficient Points are available, or we suspect fraud or misconduct, Rewards may be refused or cancelled at our sole discretion.

11. Active Members will receive regular email updates of their Points and Rewards balance. Account information will also only be available to Members online at We will correct an Account if it is shown to our reasonable satisfaction to be wrong but, unless there are clear records showing this, our decision is final.

12. Points are personal to an Account and its Member and cannot be transferred or combined with another to redeem a Reward.

13. Points can only be earned, held, transferred or redeemed as set out in these Rules and Terms and Conditions relating to any Debenhams Reward Club Promotions and point offers, all of which are subject to change. Any other use, award, sale, exchange or transfer of Points, or attempt to do so, is a serious breach of these Rules. Any Points not earned and held in accordance with these Rules will be invalid. Any such Points will be deducted and other appropriate action may be taken by us. Points have no cash value. Points and/or Rewards cannot be exchanged for a cash alternative.

14. Our Privacy Policy (which is part of these Rules and available at sets out the information that we will gather on Debenhams customers, how this information will be used and who it may be shared with. We may analyse Member purchase history to provide relevant offers and information based on their preferred brands and products. Each Member should read the Privacy Policy carefully. If a Member notifies us that they do not wish to receive marketing information from us or be contacted by us for promotional purposes in connection with the Debenhams Reward Club and/or by participating companies we will comply with such request and pass on any relevant request to participating companies. If for any reason we need to transfer personal information outside the European Economic Area for a specific purpose, we will ensure we do so in accordance with the Data Protection Act 1988.

15. Debenhams Reward Club Cards are our property and must be returned to us on request or destroyed when no longer valid for use. The Member is responsible for the security of their Card. If a Card is lost or stolen or the Member thinks an unauthorised person has become aware of any security code, password or Account number, they should refer to the information on lost and stolen cards online at for advice on obtaining and registering a new Card. Cards should be treated like cash. We cannot be responsible for any unauthorised use of Points.

16. We reserve the right to make changes to these Rules at any time. Any changes and up to date Rules can be found online at Earning or redeeming Points on an Account will constitute acceptance of the revised Rules. We may suspend or terminate the Debenhams Reward Club programme at our sole discretion, at any time and for any reason. Termination notice will be given to Members. In such event all Accounts will be suspended or terminated. If we sell or transfer the Debenhams Reward Club to another company we may transfer all of our rights and obligations under these Rules without any further consent and may disclose or transfer all information we hold about Members to a prospective or actual new owner. Such a disclosure or transfer will not alter the rights of members in respect of the use that can be made of such information by the other company.

17. We will only be liable to a Member who suffers loss as a result of our breach of these Rules and, if so, our sole liability will be to credit to the relevant Account any Points which have been wrongly deducted or should have been credited but were not. These Rules shall not exclude or limit our liability for death or personal injury caused by our negligence. These Rules prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials.

18. These Rules shall be governed by and construed in accordance with Irish law. Disputes arising in connection with these terms and conditions shall be subject to the exclusive jurisdiction of the Irish courts.

Points and rewards
How many points will I earn?

It's simple

  • GET 3 POINTS PER €1 in store & online
Can I collect points with all purchases?

With your new Reward Club Card you'll earn points on most items in store and online. Selected departments and concessions are excluded. Please click here for a list of departments not participating in the scheme.

How much would I have to spend to get 500 points / €5 reward?

When you shop in store and spend €30 or more you would need to spend approx €166. For purchases made online you will need to spend €100 as you'll earn 3 points per €1. We will also email you about bonus point promotions throughout the year which will help you earn points even faster!

Is there a minimum spend when I redeem my Money Rewards?

No, you can redeem Money Rewards against a purchase in store, even if the total value is under €5. The remaining reward €s will remain on your Reward Club Card.

Can I collect points and redeem Money Rewards at the same time?

Yes, please make sure your Reward Club Card gets swiped to add your points every time you shop in store at Debenhams even if you're redeeming Money Rewards.

Do Points/Money Rewards expire?

Points expire 24 months after they have been collected , after this time any points collected will be removed from the card. Rewards have a 13 Month validity from date of issuance. You will be sent a notification email to let you know if your rewards are about to expire.

Do Reward Club Cards expire?

If you don't use your Reward Club Reward Card for 24 months (this means from the last time that you last added points to the card) your card account will be closed. You will then have to get a new Reward Club Card and re activate online to become a member again.

How do I know how many points and rewards I've got?

When you make a purchase in store your till receipt will show how many points you have earned on that transaction. We'll convert points into money rewards on a monthly basis. If you have reached or exceeded the 500 points level you'll receive an email notification which will show how many points you have earned and how many € rewards you have to spend. Money Rewards are valid for 13 Months and this will be clearly stated in emails you'll receive. You can also check your Points/Reward balance any time in your online Reward Club Account

Managing my reward card account
What if I forget to use my Reward club card when I make a purchase?

If you have forgotten to present your Reward Club Card to earn points, you can take your receipt to any till point in store within 2 months of original purchase and have the points you missed added onto your card. Ask in store for more details.

What should I do if I lose my card?

If you have lost or had your Reward Club Card stolen just follow these easy steps:

  • Visit any Debenhams store and pick up a new Reward Club Card which you can start using straight away.
  • Login to your Reward Club Card Online Account and register your previous card as lost, stolen or damaged. IMPORTANT, you will need your 'Username, Password and Memorable Date' to login to your online account.
  • Once your previous card has been de-activated please select 'Register replacement card' to register the new card you picked up in store.
  • Follow the on-screen instructions to register your new (replacement) Reward Club Card. IMPORTANT: your existing balances from your previous card will be combined on your account. Please allow 24 hours before using your new Reward Club Card in store or online at

For more information on our Reward Club, please click here.